Coby: Coby Electronics: DVD Players
Coby: Coby Electronics: DVD Players: Coby: Coby Electronics: Coby Electronics Quality, Variety & Innovation Founded in 1990 by Mr. Young Dong Lee, Coby was named after an electronics company Mr. Lee started earlier in his career, Cowboy. In the extremely competitive consumer electronics industry, Coby had achieved much success by manufacturing high-quality, innovative and easy-to-use consumer electronics. This vision and foresight of appealing to everyday consumers along with niche electronics connoisseurs has helped Coby become a player in the technology industry. Coby develops, manufactures and distributes the latest and greatest consumer electronic products. These products include home, portable and home theater DVD players; portable MP3 players, CD/MP3 players, LCD TVs and portable TVs; AM/FM and clock radios; headphones; digital photo frames; SD and USB drives; and many other accessories including wired and wireless headphones. With three manufacturing facilities, two distribution centers and multiple satellite offices world-wide, Coby is vertically-integrated within the consumer electronics industry. From inception to finalized product, Coby has full control over its brand image and quality. Over Coby s lifespan, the product development team has garnered numerous accolades and awards. This commitment to excellence has helped Coby continuously create products that are market share leaders within the industry. Strong brand awareness and customer loyalty are key to Coby s marketing and success strategies. Coby has developed a three prong system for success: enough on-hand products to meet demand, lower pricing to compete and award winning, innovative designs. This strategy has pushed Coby to the forefront of the consumer electronics industry.


